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Who are we

Sanova Pharma as part of the Celesio Healthcare group is a leading pharmaceutical and med-tech company. Sanova represents numerous foreign enterprises in Austria and does the marketing, sales and logistics for their products. Moreover, Sanova offers co-promotion / co-marketing services for “Big Pharma” on a national basis as well.

The company’s main areas of business are:

  • Prescription drugs targeting medical doctors
  • OTC products targeting pharmacies
  • Medical devices / diagnostics / med-tech equipment
  • Logistics / pre-wholesaling for the pharmaceutical industry in general

SANOVA’s marketing activities and its sales reps cover all of Austria and ensure the professional approach to all relevant target groups. Other departments such as regulatory affairs, medical affairs, business development, administration and quality management round out the company’s services.

Therapeutic Areas

Prescription drugs
In the fields of cardiology, ENT, gastroenterology, gynecology, endocrinology, ophthalmology, paediatrics, rheumatology/ pain management, urology

OTC products
All important indications such as cough & cold, digestive disorders, pain / joint disorders, skin irritations, life-style issues, vitamin deficiency

Medical devices / diagnostics / med-tech equipment
Patient care (ICU, anesthesia and surgery), point-of-care diagnostics (reagents, laboratory tests and devices) and pathology

Target groups
Sanova's sales reps address GP's and all relevant medical specialists, according to the covered therapeutic areas (see above).

For the OTC business Sanova targets about 90% of the pharmacies in Austria.
Sanova directly supplies pharmaceutical wholesalers, hospitals, laboratories and the industry, and pharmacies in case of OTC products.

Business Units

Pharma (prescription drugs mainly), Consumer Healthcare (OTC products), Medical Systems (medical devices, diagnostics, etc.)