The Rx-Alliance aims to license-in and supply innovative drugs in selected therapeutic areas and markets within Europe. The Rx-Alliance is a co-operation between successful companies that have an in-depth knowledge of their specific local markets. The basis of that success is total commitment to partners' products.
A network of professional sales and marketing services in selected markets to companies not present in the region.
A platform of regulatory affairs, legal and medical services in order to co-ordinate the launch of products in each local market. Standardized data and information exchange between the licensor and the licensee by co-operating in business development, licensing-in, strategic marketing and information management.